Ladbrokes Review - Our Rating Shows If Ladbrokes is Reliable

Last updated & tested: 2019-09-13

Editors Rating

Really Good

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Ladbrokes Bonus Review

Ladbrokes is a British bookmaker, which is listed on both the London Stock Exchange and the FTSE 250 Index. Licensed by the UK Gambling Commission, it is one of British betting’s most well-known brands.

This Ladbrokes review will take a closer look at this bookmaker, and give you a more complete picture about the range and quality of its services. After you have read it, you should have a much better idea about whether or not you can consider Ladbrokes trustworthy or not.

Customer Rating
Total Score

Strengths and weaknesses of Ladbrokes

  • Good design makes the website simple to use.
  • Excellent range of sports and betting markets.
  • Good mobile site and apps available for both iOS and Android.
  • Live streaming available for some sports.
  • Decent welcome bonus, plus plenty of other bonuses available.
  • No VIP options for sports bettors.

1. First Impression & Registration 9/10 Pts.

A Very Businesslike Site


A Highly Useable Website

Although there is a lot of information on the Ladbrokes home page, the site is very clearly designed, and it is a simple process to find what you are looking for. This Ladbrokes review found that locating different markets, information about bonuses and customer help was pretty simple. Is Ladbrokes reliable? Its website design strongly suggests that it is.

Registration is Very Simple at Ladbrokes

Registering for an account with Ladbrokes is nice and easy. The process can be speeded up if you have a Paypal account too. Clicking on the Join Now tab in the top right corner of the site’s home page opens up a small window which requests your name, age and a valid email address. If you log in with Paypal then you can skip this step.

The next stage is to provide a contact address and a telephone number. Once you have done this, you are taken to another window, where you choose a username for your account, plus a password and a security question. You can also set your daily betting allowance limit at this stage of the process. Then you can click the Create Account button, and you should be ready to go.

2. The Bonus Offer 7/10 Pts.

Get a free matched bet worth up to £50 at Ladbrokes

The welcome bonus at Ladbrokes is pretty generous, when compared to many of those on offer at the bookie’s rivals. New sports betting customers at Ladbrokes can claim a welcome bonus of a matched bet worth up to £50. This is claimed by using the promo code F50. In order to claim it, punters need to deposit at least £5 in their account, and then place a bet of at least £5. Ladbrokes will then match the amount of that first bet, and credit it to your account as an additional bet. This bet must be used within four days of receipt, otherwise it will expire.

Although not perhaps the most generous of bonuses when compared to some of their rivals, the Ladbrokes welcome offer is easy to understand and simple to claim. That makes the Ladbrokes ratings good when it comes to bonuses.

It is simple to claim the Ladbrokes bonus

The minimum deposit need to claim the bonus is £5, and the maximum bonus size that can be claimed is £50. All new customers need to claim the bonus within 14 days of signing up for their account, otherwise the opportunity will pass. Extra bets cannot be redeemed for cash, and customers cannot cash out early whilst using their additional bet.

In order to qualify for the extra bet, your first bet after you have opened your account must fulfil certain requirements to qualify. Your first wager must be a real money sports bet worth at least £5, placed at odds of 1/2 or greater. Full terms and conditions can be found under the Promotions tab on the Ladbrokes website.

Overall, this Ladbrokes sportsbook review has awarded a reasonably good rating for the welcome bonus on offer.  Although not as generous in money terms as some bonuses, it offers reasonable value to punters, and is very simple to claim. There are few wagering requirements attached to it, too, so turning the bonus into some real winnings is not that difficult.

3. Betting Markets 8/10 Pts.

Football Tournaments
Betting options per Event

Sports fans are well served at Ladbrokes

Ladbrokes, as might be expected from one of the most respected and established brands in the industry, has a great range of sports available on which punters can bet. Football betting markets are given a lot of prominence, with plenty of additional promotional offers attached to many of the football markets. As a sponsor of rugby league’s Challenge Cup, it is also not surprising that there are some good options at Ladbrokes for rugby league fans, as well as punters who enjoy betting on other less mainstream sports, such as hurling, speedway or volleyball. Punters can bet on competitions and leagues from across the world, with markets available on obscure leagues and competitions, as well as the big events like the Champions League and the Six Nations.

There are plenty of markets available for fans of mainstream sports such as cricket, motorsport and boxing too. Punters can also bet on plenty of non-sporting specials, with plenty of political and TV markets available. Ladbrokes ratings are certainly good when it comes to the range of sports and other events which are covered here.

This Ladbrokes review found plenty of betting options too

As might be expected from a big bookmaker like Ladbrokes, there are many different types of bet which can be placed here. A big part of the Ladbrokes betting offer is the range of live markets on offer, for example. This review found that in-play bets were being offered on cricket, ice hockey, basketball and tennis, as well as football. Punters can also utilise a full range of betting options at Ladbrokes, including using accumulators of various kinds, especially when it comes to horse racing and greyhound racing. Ladbrokes reviews the range of markets available too, and more options are becoming available all the time.

4. Ladbrokes 7/10 Pts.

Standard value odds available

The odds available at Ladbrokes are not significantly different to those on offer from any other mainstream UK bookmaker. The odds at this type of bookmaker will never be outstanding, but good value can still be found. One aspect of the odds that this Ladbrokes review found to be good was the way that certain event-specific bonuses offered odds boosts, often for new punters.

Event odds boosts have been available for big Premier League games, as well as Champions League matches featuring English opposition. There are also often other offers attached to horse racing which can improve the odds on offer. It is worth looking out for these when the big racing events, such as the Cheltenham Festival, are occurring.

Another interesting feature at Ladbrokes is the way that punters can use Twitter to obtain odds for certain football bets. If you think that you have a player and stat combination that could be good, then you can tweet #GetAPrice to the official Ladbrokes account, and they will offer you some odds for that bet. This can be used for match events like yellow and red cards, goal scorers, passes, tackles and assists.

5. Ladbrokes App & Mobile 9/10 Pts.

95 %
Desktop Rating
95 %
Tablet Rating
95 %
Mobile Rating

Great app and a good mobile site

This Ladbrokes review found that the mobile options are good for this bookmaker. As well as a mobile version of the desktop site, there is also an app available. Anyone carrying out their own Ladbrokes app review will find that the app works well, and is clearly and intuitively designed. The app is available for both Android and iOS system users. Apple users can download their version from the app store. If Android users Google Ladbrokes on their phone or tablet, then they can find a link from which they can download the app. Further options for download are also available at the Ladbrokes mobile site itself.

The mobile version of the site uses a design that in many ways mimics that of the main desktop site. Users will find pretty much the same level of attention to detail and quality of information on the home page. It is also very simple to navigate around the site, with little there that will confuse punters, even those who are not the most technologically literate. Sometimes the sheer amount of information on offer can be a little overwhelming, but the app retains the main site’s clarity of design, generally speaking.

A good range of mobile options

If you’re an iOS user, then you can find two versions of the app which are available, one which has been designed for use on phones, and another for use on tablets. Live streaming of all UK and Irish horse racing and greyhound racing is also available through the app, which adds another layer of value.  There are currently no special bonuses in place for app users, though this may change, given Ladbrokes’ propensity to offer event-specific promotional bonuses to its customers on a regular basis. Overall, the mobile options available from Ladbrokes are good, and deserve high ratings.


6. Livebetting & Streaming 10/10 Pts.

Football Tournaments
Betting Options per Event

Live betting options given prominence

Ladbrokes put their live betting markets in a prominent place on the website, with the in-play section having its own dedicated tab at the top of the home page. A selection of live betting markets is also visible in the main section of the home page. This section of the site is as well-designed as the rest of the website, and it is very easy to find the sport and event on which you want to bet. Many events in a variety of sports are also available to be watched via live streams. Events which are being streamed can be found under their own separate tab in the live betting section, which, again, contributes positively to the general usability of the site.

Plenty of live streaming available for in-play punters

Plenty of sports are streamed live at Ladbrokes. As well as all UK and Irish horse and greyhound racing, punters can also watch streams of football, tennis and ice hockey, amongst other things. There is also a good variety of bets which will keep even the most jaded punter interested.

Image 1: The live betting section can be found easily on the homepage, and also under its own dedicated tab at the top of the homepage.

Image 2: Live betting follows a very simple process, and is easy to do via both the app and main website.

Image 3: A good range of sports is on offer for fans of live betting, including football, basketball, tennis, cricket and ice hockey, all of which makes Ladbrokes trustworthy when it comes to live betting.

7. Specials & Extras 9/10 Pts.

Anyone writing a Ladbrokes casino review would be impressed

Punters who want to vary their betting activities can find plenty to keep them entertained in the other sections of the Ladbrokes website. While carrying out a full Ladbrokes bingo review or a Ladbrokes slot review is beyond the scope of this article, it is fair to say that the company offers good value for fans of bingo and slots gaming. If anyone wanted to review Ladbrokes’ poker offerings, then they would also be impressed.

Each different section of the website has its own clearly labelled tab, located at the top of the homepage. In addition to the standard casino games on offer, there is also a live casino with live dealers. If you were to review Ladbrokes’ casino services, then you would find a great range of table games, like blackjack and roulette. Virtual sports also have their own dedicated section.

Ladbrokes likes social media

Ladbrokes does have a Youtube channel, and sports previews, adverts and other content can be found there. On Facebook, there are three separate Ladbrokes pages, one main one, plus a dedicated sports betting page, and a dedicated casino page. The company also uses its Twitter account a lot. As alluded to earlier in this review, punters can tweet using the hashtag #GetAPrice. Ladbrokes will then offer them odds on a unique combination of events in a football match. Customers can use the company’s social media channels to contact them for other queries too.

8. Payment & Limits 9/10 Pts.

Plenty of payment methods and clear information

Customers can choose from a good range of payment methods at Ladbrokes, when it comes to depositing and withdrawing funds. Punters who want to use their credit card can choose from Visa or Mastercard. Debit cards from both those providers can also be used, as can Visa Electron and Maestro. Trustly, Entropay, Skrill, Neteller and Paysafecard are also available to be used as payment at the site. Customers can also use direct bank transfer to move money into and out of their account. Usefully, clicking on each payment method’s icon at the bottom of the home page brings up a help section, which gives full details about the minimum and maximum payments, fees and other useful information for each payment method.

Using some payment methods, such as Neteller or Skrill, can disqualify you from claiming the welcome bonus and other promotional offers, so you need to check in the site’s help section how this will specifically affect you.

Reasonable conditions attached to withdrawals and deposits

Withdrawing funds from your account usually takes between three and five business days. The process can take longer if additional verification of identity is necessary, though this is pretty rare. Skrill, Neteller and other electronic methods can be quicker, with withdrawals taking a minimum of six hours. Using these methods can disqualify you from claiming some bonuses, though, as stated above.

When it comes to Ladbrokes payout time then it is a pretty simple process to withdraw your winnings. Full instructions for each payment method can be found by clicking on the method’s icon on the Ladbrokes home page. It is important that you read these instructions, as there are minor variations between each method, in terms of limits and other factors.

Betting Limits

Maximum Limit
Minimum Stake

9. Ladbrokes Support & VIP 8/10 Pts.

Phone Support
Live Chat
Mail Support
English Support

Excellent support for Ladbrokes customers

Customer support options at Ladbrokes are very good. Customers can use the customer service telephone number, which is displayed at the bottom of the home page. There is also an extensive help section available, which answers a wide variety of possibly queries in good detail. A number of FAQs are dealt with, with the help section simple to navigate around.

When it comes to contacting Ladbrokes, customers can use the contact form on the website to email the company. There is a live chat option available, which can be accessed via the site’s help section. A telephone number is also available, and can be found at the bottom of the site’s home page.

If you have read any Coral reviews, then you will know that Ladbrokes is now part of the same overall company, Ladbrokes Coral. This has been the case since 2016, when Ladbrokes acquired the Gala Coral Group.


Name of company: Ladbrokes Coral

CEO: Jim Mullen

Address: 5th Floor
The Zig Zag Building
70 Victoria Street
London, SW1E 6SQ

Email: Contact form –

Phone number: 08007316191



There are VIP club options at Ladbrokes, but they are for casino and poker customers. Punters can acquire extra spins on slots games, additional bonuses, a personal account manager and other perks. There are details about the programme in the casino section of the Ladbrokes website. You may find more information about this by looking for Ladbrokes bingo reviews or casino reviews online.

10. Licenses & Safety 10/10 Pts.

Fully licensed in the UK

Ladbrokes is fully licensed in the UK by the British Gambling Commission. This means that all residents of the UK can use all of the services provided by the website. A full list of restricted territories where residents cannot use Ladbrokes is given in the site’s help section. There is also a list of countries where some services are available, but not others. For example, residents of Germany cannot place bets on horse or greyhound racing. A comprehensive list can be found in the Restricted Territories page of the help section.

Plenty of useful information about safe gambling on offer

There is an extensive part of the Ladbrokes help section dedicated to helping customers enjoy their gambling in a responsible, safe way. It can be accessed by clicking the question mark icon in the top right corner of the home page. There, you can find information about setting account limits to keep your betting within reasonable parameters, as well as information about where to seek additional advice if you are worried about your gambling.

Gibraltar Gibraltar 010/012
UK Gambling Commission UK Gambling Commission 1611
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There is also a statement which offers further details about how Ladbrokes approaches responsible gambling. There, you can read about the Social Responsibility Board Committee, and how it influences company policy. Details are also provided there about the company’s policy of ‘Inform, Safeguard and Interact’, which shapes the approach they take to encouraging responsible gambling.

There is also further guidance on how to identify if you or someone you know is developing a gambling addiction. This section also recommends that all customers set themselves responsible limits on their account. The emphasis is very much on gambling being a fun activity, which can be spoiled if people lose control of it. Advice is also provided on how to stay in control.

Ladbrokes Conclusion /100 Pts.

Ladbrokes scores 86 out of 100

We have awarded Ladbrokes an impressive 86 out of 100 points in our ratings. This makes it an overall excellent performer in all of our test categories.  Using a Ladbrokes login to an account opens up an opportunity for customers to take advantage of an all-round high-quality bookmaker, with a great reputation and superb brand history. That high score reflects how good Ladbrokes’ overall service levels are. The company scores consistently highly over each category too, a testament to the overall quality of their offer to customers.

Ladbrokes Strengths and Weaknesses

Ladbrokes is an all-round excellent bookmaker, offering a great variety of sporting markets, along with superb customer service. The website is well-designed, and its extensive help section provides excellent additional support. Customer service contact options are clear and readily available. It is hard to identify any real weaknesses for the company, although a more generous welcome bonus might well be appreciated by some customers. There are plenty of additional bonuses and promotional offers available on an ongoing basis, however, which compensates for this.

Overall, Ladbrokes provides excellent levels of service for fans of sports betting, and is highly recommended. This is a well-established brand in the UK, with a long history, which occupies a central place in the UK’s sports betting scene. The quality of the online service falls perfectly in lie with that history of excellence.

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